W r i t i n g  &  E d i t i n g

Tap my award-winning writing skills to enhance your Marcom and PR programs across the spectrum.  My wordsmithing experience encompasses newsletters, trade magazine articles with executive bylines, annual reports, ads, brochures, executive speeches, press releases, proposals, video scripts, web content and more.

 

Magazine Articles -- Xerox Corp. CONNECT 
Xerox internal communication to 30,000 employees
Writing:  Doug Sprei
Managing Editor: Monique Wiley-Wright

 





 

Press Release -- Orphan Foundation of America
Issued nationally on wire services; multimedia-enhanced
Keyworded and optimized for online distribution
Writing: Doug Sprei

 


 


 

NPES International Trade Brochure
Writing & creative direction: Doug Sprei
Design & printing: AGS Custom Graphics
Client:  Michael Hurley, NPES International Trade Director

 

 



 

Print Ads -- WVT Communications Voice of the Customer campaign
Newspaper ad campaign for telecom provider in NY
Ads/inserts featuring small business success stories
Writing/creative direction:  Doug Sprei
Design:  William Burwell / Burwell Graphics
Photography:  Rachel Durland


 


Health Care/HSA Spotlight -- NPES News
Writing: Doug Sprei
Collaboration with NPES Gov't Affairs Director Mark Nuzzaco


    


Industry Newsletter -- NPES News -- The Association for
Suppliers of Printing, Publishing, and Converting Technologies
Industry newsletter to thousands of print media professionals
Managing editor/ features writer:  Doug Sprei

 




 

Recruiting Brochure -- Heidelberg Digital
Created in partnership with Heidelberg's HR team
Writing/creative direction:  Doug Sprei
Photography: Ira Srole
Design:  Kelly Letky/Direct Design




 

Annual Report -- PAETEC Communications
Editing/creative direction:  Doug Sprei
Writing: Doug Sprei, Brian Orner, Jack Dwyer
Project Management:  Ann Rogers Lane
Design:  Andy Oberright

 




 


Customer Case Study -- Xerox Corp. 
(Voice of the Customer: QuantumMail.Com)
Writing:  Doug Sprei

 



     

 

Trade magazine display ad -- PAETEC Agent Program
 (tear sheet blow-up)
Writing/creative direction:  Doug Sprei
Design:  Jason Taylor


 

 

Industry Press Releases:
Heidelberg-IBM-Kinkos  (PDF file)
Heidelberg Launches e-Portal  (PDF file)

 

 

 

   

Employee Newsletter: HDi Insights 
Employee publication for Heidelberg
(PDF file; 740KB)
Managing editor:  Doug Sprei
Design:  Kelly Letky/Direct Design



          
    S O M E T H I N G    P E R S O N A L:

 

 

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    OUR  PEERS
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"Employee communications is one of Doug Sprei's great strengths. To raise employee awareness of customer concerns, he conceived an innovative Voice of the Customer program --- bringing executives from Nortel's major customers to speak directly to the employees who designed products used in the customers' networks. Our business unit executives were thrilled with the program. Employees got better insight into customer needs, and a new channel was opened for Nortel's sales team to dialogue with customers. The program proved so successful that several other business units adopted it."

  -Tom Morse
  Senior Marcomm Manager
  Nortel Networks
  Raleigh-Durham, NC


“I’ve known Doug professionally for about seven years. He excels at building teams, understanding how companies and people work and instilling a positive force into any workplace. He also genuinely cares about the success of the people who work alongside him and the success of the organization. Doug's an excellent writer who knows all sides of communications and can build plans and execute tactics that complement each other and drive results. I admire his ability to seek out knowledge, learn new technologies and apply those learnings to the organizations he serves.”  

 - Kristine Thompson
   Owner/Director
   Storyline Public Relations